Nomophobia and why your business needs to step up its game online
We’ve just checked with the Strategus Department of Statistics™ and we’re excited to announce our surprise finding: The Internet is even more popular in 2018 than ever before! Who would have thought it...
View ArticleThe Power Of Google Shopping
Formerly known as Product Listing Ads, Google Shopping is a service provided by Google, where it allows customers to search for, view and compare products. Products are displayed when a customer uses...
View ArticleWhy Get A Specialist To Manage Your Google Advertising
The Question You’re Probably Asking Yourself: Should I manage Google Adwords in-house or hire a PPC specialist? During our time in the digital industry, we’ve seen many Kiwi businesses who have tried...
View ArticleSiri, How Do I Adapt My Website For Voice Search
The fast, smart, hands-free voice search has undeniably been growing rapidly and is predicted to dominate all online searches by 2020. Why does this matter for your business? If you’ve been relying on...
View ArticleHow To Choose The Right Digital Agency
You’ve realised that you’re in need of a digital marketing partner, as you don’t have a moment to spare and quite frankly, all this digital malarkey is rather daunting. However, with so many new...
View ArticleWhy you should do an eCommerce-POS integration
If your business was a family, with your POS system and eCommerce platform as the children, would domestic harmony reign, or would it be more like an episode of The Simpsons? The post Why you should do...
View ArticleHidden Likes On Instagram – What You Need To Know
Have Your Likes Disappeared On Instagram? For about a month now, Instagram has been testing hiding public like counts on all photo and video posts in a number of countries, including New Zealand. It...
View ArticlePrivacy Act Changes Explained
New Zealand privacy laws changed on 1 December 2020 with the new Privacy Act 2020. The aim of the Privacy Act is to strengthen data protection by promoting early intervention and risk management by...
View ArticlePreparing for the Google Page Experience Update
OVERVIEW Google announced earlier this year it will begin its roll out on the next phase of its page experience update, this next phase is focussing on the metrics that matter most to a great user...
View ArticleMaximising Your Online Reputation: A Proactive Review Response Strategy
As a business owner you will no doubt understand the impact that online reviews can have on the reputation of your business. Whether it's a glowing testimonial or a scathing critique, it’s important...
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